9 дней назад
Director, Search Engine Marketing (Temp)
2 788 - 3 173$
Мэтч & Сопровод
Для мэтча с этой вакансией нужен Plus
Описание вакансии
Текст:
TL;DR
Director, Search Engine Marketing (Temp) (Paid Search): Leading search marketing teams and client portfolios while developing, implementing, and optimizing direct-response campaigns in Google Ads and Microsoft Advertising with an accent on strategy, performance analysis, and client relationship management. Focus on mentoring a five-person team, designing testing roadmaps, evaluating emerging search technologies, and driving measurable CPA, CPL, ROI, and ROAS improvements.
Location: New York, New York; hybrid work arrangement
Salary: $2,788.46–$3,173.08 per week
Company
manages search marketing programs and client portfolios across its search marketing practice.
What you will do
- Lead client relationships on behalf of the search team and manage daily relationships with search engine representatives.
- Create, implement, track, analyze, and optimize paid search campaigns in Google Ads and Microsoft Advertising.
- Develop paid search strategies, testing methodologies, and roadmaps for clients.
- Manage and coordinate client deliverables, ensuring timely completion and quality assurance.
- Lead, motivate, and mentor a five-person team ranging from Analyst to Associate Director level.
- Evaluate new search technologies, strategies, and techniques for potential experimentation.
Requirements
- 6+ years of directly related search engine marketing experience with Google, Bing, or similar platforms.
- Experience with direct-response campaigns and CPA, CPL, ROI, and ROAS metrics.
- Bachelor’s degree.
- Advanced Microsoft Excel skills, including pivot tables, charts, VLOOKUPs, and SUMIFS.
- Strong interpersonal, verbal, written, and organizational skills with the ability to manage multiple responsibilities.
Culture & Benefits
- Full-time employment in a hybrid work environment.
- Focus on continual performance improvement and a test-and-learn innovation culture.
- Equal employment opportunity regardless of legally protected characteristics or status.
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