3 дня назад
Digital Marketing & Analytics Project Coordinator (EdTech)
Мэтч & Сопровод
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Описание вакансии
Текст:
TL;DR
Digital Marketing & Analytics Project Coordinator (SEO/PPC/GA4): Coordinating digital marketing services and client delivery while supporting analytics reporting, data preparation, and optimization for K–12 education organizations with an accent on SEO, paid search, social advertising, and website performance data. Focus on managing multi-client projects, interpreting GA4 and campaign data, building dashboards and recommendations, and using AI and automation to improve service delivery.
Location: 100% remote within the United States; current and continued U.S. residency required
Company
provides websites, communications, mobile apps, enrollment solutions, and marketing services for K–12 schools and districts.
What you will do
- Manage a portfolio of digital marketing clients across SEO, PPC, and social advertising.
- Coordinate project timelines, deliverables, client meetings, responsibilities, and follow-through across internal teams and external partners.
- Act as the primary client contact, communicate campaign performance, and translate recommendations into actionable next steps.
- Support analytics onboarding, data preparation, reporting, dashboards, training sessions, consultations, and office hours.
- Use GA4, heatmapping, user behavior, and marketing performance data to identify trends and optimization opportunities.
- Maintain documentation and improve workflows, tools, processes, and service delivery through AI and automation.
Requirements
- Permanent U.S. residency is required for employment and must be maintained.
- 3–5 years of experience in digital marketing, client services, account management, project coordination, analytics, or a related field.
- Experience managing multiple client relationships, projects, or accounts simultaneously.
- Working knowledge of SEO, paid search, social advertising, and Google Analytics 4.
- Familiarity with Google Ads, Meta advertising platforms, and common digital marketing tools.
- Strong project management, communication, analytical, problem-solving, and collaboration skills.
Nice to have
- Experience with heatmapping or user behavior platforms such as Crazy Egg or Hotjar.
- Experience in K–12 education, enrollment marketing, agency services, EdTech, or Professional Services.
Culture & Benefits
- Fully remote employment within the United States.
- Competitive benefits and professional development opportunities.
- Collaborative culture focused on partnership, purpose, and employee growth.
- Work supporting schools, districts, students, and families through education technology.
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