Marketing Generalist (B2B SaaS)

Location: Hybrid in Milwaukee, Wisconsin, or Chicago, Illinois, United States

Company

hirify.global is a technology-driven company scaling its marketing, product communications, and go-to-market programs.

What you will do

• Build and execute integrated marketing campaigns across email, web, content, events, and other channels.
• Create, test, schedule, and optimize email campaigns, nurture programs, automated journeys, audience segments, and campaign workflows.
• Partner with Demand Generation and Product Marketing on campaign messaging, landing pages, product launches, and go-to-market initiatives.
• Develop sales enablement materials, including one-pagers, battlecards, pitch materials, product briefs, FAQs, and customer proof points.
• Write and update website, blog, thought leadership, SEO, and product education content.
• Coordinate cross-functional projects, monitor campaign performance, and identify opportunities to improve marketing programs.

Requirements

• 3–5 years of experience in B2B marketing, ideally in SaaS or another technology-driven environment.
• Experience executing integrated, multi-channel marketing campaigns.
• Hands-on experience with email marketing and automation platforms such as Account Engagement, HubSpot, Marketo, or similar tools.
• Strong writing and editing skills across email, web, blog, sales enablement, and campaign content.
• Strong project management, organization, analytical thinking, and cross-functional collaboration skills.
• Bachelor’s degree preferred.

Culture & Benefits

• Health care plan covering medical, dental, and vision.
• 401(k) retirement plan.
• Paid time off for vacation and holidays.
• Training and development opportunities.
• Travel bonus.
• Maternity and paternity leave.