Senior Sales Director (CTV Advertising)
Мэтч & Сопровод
Для мэтча с этой вакансией нужен Plus
Описание вакансии
Location: Remote within the United States; candidates must be located in the United States. Approximately 20% travel is required for client meetings and industry events.
Base salary is commensurate with experience. Commission is uncapped with a 50/50 split between base salary and target commission, plus accelerators and incentives.
Company
provides performance-driven CTV advertising that connects premium streaming inventory and audience targeting with measurable online and offline business outcomes.
What you will do
- Own the full sales cycle for Performance CTV, from prospecting and relationship development through negotiation and close.
- Build and manage a book of 50–60 named accounts, with at least 80% focused on omnichannel and multi-store retailers.
- Develop consultative sales narratives connecting CTV campaigns to customer acquisition, ROAS, incrementality, store traffic, and sales lift.
- Design measurable pilots using ZIP- and store-level targeting, offline sales ingestion, geo-lift, holdouts, and closed-loop attribution.
- Maintain accurate forecasts, pipeline stages, CRM records, account plans, and launch timelines.
- Partner with Sales leadership, Product, Marketing, RevOps, SDRs, and clients to shape the Large Customer go-to-market strategy.
Requirements
- 10+ years of digital media sales experience with a record of closing and growing large national brand accounts directly.
- At least 1 year of experience selling Connected TV.
- Established relationships with marketing and media decision-makers at omnichannel and multi-store retailers.
- Deep understanding of retail organizations, company-owned and franchise budgets, retail calendars, and performance marketing.
- Experience with agencies and the programmatic ecosystem, including DSPs, private marketplaces, The Trade Desk, and CTV supply.
- Strong consultative selling, CRM management, forecasting, attribution, incrementality, and cross-functional collaboration skills.
Nice to have
- Deeper experience selling performance-focused CTV or cross-screen advertising solutions.
- Expertise in attribution, incrementality, and multi-touch attribution.
- Experience building a sales division or taking an emerging offering to market.
- Experience in a lean, high-growth advertising or technology company.
Culture & Benefits
- Remote-first flexibility within the United States.
- Health, dental, and vision benefits.
- Direct access to executive leadership.
- Opportunity to shape the Large Customer go-to-market strategy and culture.
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