Paid Advertising Strategist

Location: Remote - Nicaragua

Company

hirify.global is an AI-native growth firm that combines strategic marketing expertise with proprietary technology to help brands achieve measurable business outcomes.

What you will do

• Own the execution and performance of paid social and paid media campaigns across platforms including Google, Meta, TikTok, Pinterest, LinkedIn, YouTube, and Bing.
• Build, launch, QA, and optimize campaigns while managing budgets, pacing, bids, keywords, ad copy, and delivery timelines.
• Develop proactive channel strategies, identify performance opportunities and risks, and maintain client testing roadmaps.
• Communicate performance insights, recommendations, deliverables, and action items internally and through weekly client progress recaps.
• Use data to explain results, recommend next steps, and support client business goals.
• Apply AI technologies and hirify.global's technology ecosystems to improve business processes.

Requirements

• 2–3 years of digital marketing experience, including 1–2 years in an agency setting.
• At least 2 years of hands-on experience with two or more paid advertising channels.
• Experience with campaign development and optimization, including bid optimization, keyword research, ad copy development, campaign strategy, and performance improvements.
• Proficiency in Google or Microsoft Office suites and Google Analytics.
• Strong understanding of full-funnel marketing, organization, project management, communication, and client-facing presentations.
• Ability to work independently, learn quickly, manage a full workload, and collaborate across client teams.

Culture & Benefits

• People-first culture focused on diversity, inclusion, accountability, curiosity, and meaningful client results.
• Collaboration across strategy, execution, measurement, creative, analytics, and technology functions.
• Remote work arrangement in Nicaragua.
• Performance expectations include client retention, team retention, cross-channel collaboration, and strong internal communication.
• No application, processing, or training fees are charged during recruitment.