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8 дней назад

Growth Marketing Manager (m/w/d) (Digital Health)

Формат работы
hybrid
Тип работы
fulltime
Грейд
middle
Английский
c1
Страна
Germany
Вакансия из списка Hirify.GlobalВакансия из Hirify Global, списка международных tech-компаний
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Описание вакансии

Текст:
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TL;DR
Growth Marketing Manager (Digital Health): Building and scaling new customer acquisition channels for a digital healthcare platform with an accent on channel experimentation, financial modelling, and rigorous measurement. Focus on designing geo-lift and incrementality tests, managing a seven-figure experimentation budget, and turning validated ideas into scalable acquisition programs.

Location: Berlin, Germany; hybrid work setup. Remote work is available for up to four weeks within the EU.

Company

Digital health platform combining medical expertise, technology, and customer-centric innovation across dermatology, weight management, and preventative care.

What you will do

  • Own a high-velocity experimentation pipeline for identifying, prioritizing, and executing new growth channel tests.
  • Launch and scale acquisition channels such as CTV, audio, direct mail, and partnerships.
  • Manage the full experiment lifecycle, including hypothesis generation, financial modelling, creative briefing, technical setup, execution, and analysis.
  • Define kill-or-scale criteria and use geo-lift tests, incrementality measurement, and cohort analysis to assess impact.
  • Manage a dedicated seven-figure experimentation budget and report on portfolio performance.
  • Work with data, creative, product, and finance teams to develop and evaluate experiments.

Requirements

  • Strong experience in growth, performance marketing, or user acquisition within a fast-growing technology or DTC company.
  • Direct experience launching and scaling new acquisition channels.
  • Fluent German and English.
  • Strong analytical, hypothesis-driven, financial modelling, and statistical reasoning skills.
  • Hands-on expertise in one or two marketing channels, with broad knowledge of additional channels.
  • Proficiency with Looker or Tableau and Excel or Google Sheets; basic SQL is advantageous.

Culture & Benefits

  • 28 days of vacation.
  • NAVIT or Urban Sports Club membership and employee product discounts.
  • Professional development budget.
  • Flexible working hours and a hybrid work setup.
  • Remote work for up to four weeks within the EU.
  • Company events, team event budget, and employee referral bonuses.

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