Customer Stories Lead (Enterprise AI)

Location: United States (Remote)

Salary: $102,500–$184,500 USD annually

Company

Siemens Digital Industries Software provides software, hardware, and services through the Siemens Xcelerator platform to support digital transformation, engineering, manufacturing, and sustainable product development.

What you will do

• Operationalize the customer storytelling, advocacy, and reference strategy with the Head of Customer Marketing.
• Own the end-to-end customer story pipeline, including identification, outreach, interviews, content development, approvals, publication, and activation.
• Lead customer discovery sessions and translate implementation journeys, business outcomes, and future visions into compelling narratives.
• Create and oversee case studies, videos, executive interviews, sales presentations, one-pagers, testimonials, keynote content, and award submissions.
• Activate customer stories across campaigns, product launches, digital experiences, sales plays, events, public relations, social media, and executive communications.
• Build customer references, manage reference requests, and prepare advocates for webinars, events, briefings, prospect conversations, analyst engagements, and media opportunities.

Requirements

• 7+ years of experience in Customer Marketing, Customer Advocacy, Content Strategy, Product Marketing, or a related field.
• Experience developing customer stories for B2B SaaS, enterprise software, AI, automation, cloud, workflow, data, or technical platform solutions.
• Exceptional interviewing, writing, editing, and storytelling skills, supported by a strong portfolio of customer-facing content.
• Ability to uncover, quantify, and communicate customer business outcomes while maintaining technical accuracy and credibility.
• Experience working with senior customer stakeholders and executive audiences.
• Strong cross-functional collaboration, program management, editorial planning, approvals management, and content operations skills.

Nice to have

• Experience across Sales, Customer Success, Product Marketing, Field Marketing, Brand, PR, Legal, and Executive Leadership teams.
• Experience with customer confidentiality, consent management, legal review, and responsible use of customer data and claims.

Culture & Benefits

• Opportunity to shape customer success storytelling and build a customer advocacy program.
• Work across marketing, sales, and executive leadership teams.
• Performance-based incentives may be available.
• Benefits may include healthcare coverage, retirement savings programs, paid time off, and other employee benefits.
• Equal employment opportunity practices support a diverse workforce.