Social Media Associate Program Manager

Location: Carlsbad, California, United States; onsite at TaylorMade HQ. Occasional travel of approximately 10% and extended hours or weekend work may be required.

Annual base pay: $75,000–$82,000, plus potential benefits and performance bonuses.

Company

hirify.global develops and sells golf equipment and builds a global performance-focused golf brand.

What you will do

• Lead the global social content calendar and align it with integrated marketing campaigns and business objectives.
• Curate content, create social assets, write platform-specific copy, and publish posts across major social channels.
• Develop monthly social media plans supporting go-to-market, eCommerce, and brand-building initiatives.
• Create real-time video, graphics, and social-first stories during live golf coverage, including weekend and athlete coverage.
• Support paid social execution on Meta and collaborate with digital marketing on integrated initiatives.
• Manage customer inquiries and engagement through the community management tool while maintaining the brand voice.

Requirements

• Deep knowledge of golf, golf equipment, the sport’s culture, and its audience.
• Strong understanding of social media features, trends, and performance strategies.
• Ability to create social media assets, with basic photo and video editing skills.
• Ability to collaborate with international teams and maintain consistent brand voice and visual identity across markets.
• High school diploma and 3+ years of experience managing social platforms.
• Experience in marketing, PR, brand teams within consumer goods, or equivalent account management.

Nice to have

• Bachelor’s degree in marketing or communications.
• Proficiency with Photoshop, Final Cut, or Premiere Pro.
• Direct experience managing and executing Meta and Google/YouTube ad campaigns.
• Strong understanding of paid social strategy.

Culture & Benefits

• Performance-driven work environment with collaboration across global social teams.
• Health and wellness benefits, paid time off, holidays, and other company benefits.
• Performance bonuses and product discounts may be available.
• Normal office environment with consistent computer use and occasional lifting or moving of materials weighing up to 35 lbs.