5 часов назад
Performance Optimization Manager (Paid Search)
Мэтч & Сопровод
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Описание вакансии
Текст:
TL;DR
Performance Optimization Manager (Paid Search) (Google Ads/Bing): Executing and optimizing paid search and social campaigns across Google Ads and Bing with an accent on performance KPIs, audience targeting, bidding strategies, and data analysis. Focus on building campaign dashboards, identifying optimization opportunities, and translating performance metrics into actionable recommendations.
Location: Remote across EMEA and LATAM; work from anywhere within these regions
Company
operates in digital performance marketing and paid advertising optimization.
What you will do
- Execute and optimize campaigns across Google Ads, Bing, and other advertising platforms against media and performance KPIs.
- Develop campaign strategies, audience targeting methods, creative approaches, and bidding strategies.
- Monitor campaign performance, analyze data, and identify optimization opportunities.
- Prepare performance reports with key insights and recommendations.
- Build and maintain dashboards providing real-time visibility into campaign metrics.
- Collaborate with the Client Service team to understand requirements and address client needs.
Requirements
- At least 2 years of experience executing and optimizing campaigns toward media or performance KPIs.
- Experience managing SEM platforms such as Google Ads and Bing.
- Experience with GTM and GA4.
- Strong analytical skills and the ability to interpret data and derive insights.
- Knowledge of audience targeting, ad creative best practices, and bidding strategies.
- Fluent English at B2+ level; strong attention to detail and ability to manage multiple campaigns.
Culture & Benefits
- USD compensation.
- Fully remote work within EMEA and LATAM.
- 31 days of paid time off, including 21 days of annual leave and 10 days of sick leave.
- Learning resources and growth opportunities.
- Virtual team events, including cooking classes, yoga sessions, and quizzes.
- Trust-based culture focused on ownership, open communication, and results.
Hiring process
- 45-minute screening interview with a recruiter.
- Two-day test assignment.
- Up to 60-minute team interview with the Team Lead and future colleagues, followed by an offer for successful candidates.
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