Digital Advertising Performance Analyst

Location: Barcelona, Spain; hybrid working model

Company

hirify.global powers technology and services for the travel industry and operates with a global workforce and customer footprint.

What you will do

• Support the implementation, activation, and optimization of digital marketing campaigns across paid advertising platforms.
• Translate business goals and marketing strategies into effective online campaigns aligned with agreed objectives.
• Monitor campaign performance, prepare analytical reports, and share insights with strategy teams and clients.
• Manage and optimize a portfolio of clients across different investment tiers, balancing new launches with ongoing improvements.
• Identify data-driven opportunities to improve campaign performance in collaboration with internal stakeholders.
• Work autonomously within established processes while handling recurring, moderately complex problems with guidance from senior colleagues.

Requirements

• Bachelor’s degree in marketing, digital marketing, business, communications, or a related field, or equivalent hands-on experience.
• Strong experience in digital or performance marketing, including paid digital advertising and campaign optimization.
• Experience with paid advertising platforms such as Google Ads, Meta Business Manager, Google DV360, LinkedIn Campaign Manager, or TikTok Ads Manager.
• Experience using advanced Excel and PowerPoint for performance analysis and presenting insights.
• Strong analytical, organizational, prioritization, and communication skills.
• English and Italian are required.

Nice to have

• Familiarity with Power BI and/or Salesforce.
• Experience in the hospitality or hotel industry.

Culture & Benefits

• Competitive remuneration and a complete rewards package.
• Hybrid working model.
• Learning opportunities through on-the-job training, formal learning, and collaboration with colleagues.
• Supportive, caring, diverse, and inclusive work environment.
• Opportunity to contribute to the future of travel and a mission-driven business.