Senior Manager, GTM Narrative (Healthtech)

Location: United States; hybrid work with remote options via San Francisco/Bay Area and Seattle, plus offices and hub-city collaboration in New York, Boston, Washington, DC, and Chicago. New York City employees work onsite three days per week; other listed hub-city employees attend monthly Work Together Days.

Salary: $150,000–$180,000 per year, plus equity and benefits.

Company

hirify.global is a virtual healthcare platform providing women's and family health programs to employers, health plans, and consumers.

What you will do

• Define and evolve a coherent go-to-market narrative connecting employer value and member experience.
• Shape narratives for product launches, strategic partnerships, and other major company moments.
• Own the corporate pitch deck and client narratives, keeping messaging aligned with product strategy, clinical evidence, and competitive positioning.
• Build and maintain messaging hierarchies, value propositions, and usage guidelines for cross-functional teams.
• Translate clinical research, outcomes data, and product capabilities into persuasive stories for executive buyers and clients.
• Build feedback loops with Growth and field teams to evaluate messaging in buyer and member conversations.

Requirements

• 6–8+ years of experience shaping narrative or messaging at a high-growth technology, healthcare, or consumer-facing company.
• Experience working across B2B and consumer audiences, ideally in healthcare, healthtech, or another regulated industry.
• Exceptional writing skills, including the ability to communicate financial impact to executives and clinical rigor to members.
• Systems-thinking approach with experience using outcomes studies, utilization rates, and financial-impact data in messaging.
• Fluent use of AI and emerging technologies for research, ideation, and narrative development.
• Active US work authorization is required.

Nice to have

• Management consulting experience combined with in-house operating experience.
• Experience with deal-speed go-to-market narrative, positioning, packaging, and pricing.
• Healthtech or regulated-industry experience.
• Experience building a function or practice from scratch.

Culture & Benefits

• Flexible hybrid work model with remote flexibility and structured in-person collaboration.
• Employer-covered health, dental, and insurance plan options.
• Access to Maven's healthcare platform and wellness partnerships.
• 16 weeks of fully paid parental leave and a new-parent stipend for eligible employees.
• Annual professional development stipend, personal career coaching, and 401(k) matching for US-based employees.

Hiring process

• Interview requests and job offers originate only from an @mavenclinic.com email address.