8 часов назад
Area Leader of Marketing
Мэтч & Сопровод
Для мэтча с этой вакансией нужен Plus
Описание вакансии
Текст:
TL;DR
Area Leader of Marketing (Field Marketing/Restaurant Marketing): Developing and executing local marketing plans, sponsorships, community initiatives, and new restaurant opening campaigns with an accent on market analysis, brand activation, and multi-unit restaurant support. Focus on negotiating partnerships, building community relationships, coordinating high-visibility openings, and measuring marketing impact across a designated area.
Location: Must live within the assigned area; spends most of the time in restaurants and the market, with up to 80% travel within the designated area. Requires nonstandard hours, including nights and weekends, and physical work in fast-paced kitchen environments.
Company
operates a fast-growing chicken restaurant brand focused on chicken finger meals, restaurant growth, and community engagement.
What you will do
- Research market demographics, competition, traffic drivers, and other dynamics to create and update restaurant- and market-level marketing plans.
- Build relationships with community partners and represent the brand through local outreach, activations, and events.
- Plan and execute new restaurant opening marketing, including pre-opening canvassing, opening-day support, and post-opening activities.
- Plan, negotiate, and manage sponsorships, partnerships, contracts, assets, and performance evaluation.
- Support restaurants with daily marketing needs, brand standards, campaigns, and local activities.
- Prepare weekly, monthly, and quarterly reports and provide feedback on campaigns, programs, and marketing tools.
Requirements
- 3+ years of marketing experience, including field marketing in a multi-unit restaurant or retail environment.
- Experience planning and negotiating sponsorships, establishing relationships, managing contracts, implementing assets, and assessing impact.
- Strong organization, communication, prioritization, flexibility, and independent and collaborative working skills.
- Proficiency in Microsoft Excel, PowerPoint, and Word.
- Must live within the assigned area and be able to travel up to 80% within it.
- Bachelor's degree, preferably in Marketing or Communications, or relevant field marketing experience.
Culture & Benefits
- Fast-paced restaurant and market-based work with frequent interaction with customers and community partners.
- Work includes inside and outside activities in varied temperatures, alongside food products, allergens, industrial equipment, and commercial cleaning products.
- Requires extended periods of walking, standing, lifting, and bending, with personal protective equipment where necessary.
- Work Hard. Have Fun. culture focused on teamwork, brand standards, and community involvement.
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