Field Marketing Specialist (New England Region)

Location: Remote, but candidates must reside in New Hampshire, Maine, Vermont, or Massachusetts. The role requires at least 75% domestic travel throughout New Hampshire, Maine, and Vermont, with potential travel to key counties in Massachusetts.

Company

hirify.global is an education technology company that helps regional universities launch and grow online programs for modern learners.

What you will do

• Market Fitchburg State University’s online business and healthcare degree programs to community college students and healthcare professionals.
• Develop and manage a regional territory to increase brand awareness, generate leads, and expand enrollment opportunities.
• Organize and facilitate 15 monthly recruitment events, including 10 in-person events.
• Attend conferences and networking events to build relationships with administrators, healthcare leaders, and community colleges.
• Establish partnerships that provide access to recruitment sessions at healthcare facilities and educational institutions.
• Use marketing campaigns and social media to expand recruiting efforts and communicate workforce trends to stakeholders.

Requirements

• Bachelor’s degree and at least 2 years of sales, field sales, business development, or healthcare-related experience.
• Strong organizational, time-management, verbal, and written communication skills.
• Ability to work independently, manage a large geographic area, and achieve monthly and quarterly KPIs.
• Proficiency with Microsoft applications.
• Must reside in New Hampshire, Maine, Vermont, or Massachusetts.
• Must be able to travel extensively throughout the assigned territory, with a minimum of 75% travel.

Nice to have

• Basic reporting and data organization skills.
• Familiarity with CRM tools such as Salesforce.
• Experience with brand promotion, lead generation, business development, B2B sales, or healthcare sales.

Culture & Benefits

• Remote work arrangement with extensive regional travel.
• Opportunity to support affordable, career-focused online education.
• Work with university partners and community organizations across healthcare, education, and business sectors.
• Equal-opportunity workplace supporting a diverse and inclusive workforce.