3 дня назад
Demand Generation Marketing Lead (AI)
205 000 - 245 000$
Мэтч & Сопровод
Для мэтча с этой вакансией нужен Plus
Описание вакансии
Текст:
TL;DR
Demand Generation Marketing Lead (AI): Building and running a B2B demand engine for conversational voice models, with an accent on buyer research, experimentation, and measurable pipeline growth. Focus on ABM campaigns, AI answer-engine visibility, channel optimization, and collaboration with sales, founders, product leaders, and PMMs.
Location: San Francisco Bay Area, United States; hybrid schedule with in-person work at the office a couple of days per week
Salary: $205,000–$245,000 per year
Company
builds conversational voice models for customer-focused brands and uses AI to improve human experiences.
What you will do
- Build and run the demand engine from initial touch through qualified pipeline, working backward from revenue targets.
- Research product, engineering, and developer audiences and tailor content formats, messaging, channels, and touchpoint sequences.
- Improve visibility across AI answer engines and relevant search channels.
- Set marketing strategy and partner with founders, product leaders, and product marketing managers.
- Run account-based marketing with sales and develop creative campaigns that differentiate the brand and generate opportunities.
- Shape the events strategy and support field marketing execution without owning events directly.
Requirements
- Proven experience building a demand function from the ground up at a high-growth B2B company.
- Demonstrated ability to create strong pipeline and connect marketing activity to business impact.
- Experience testing, measuring, and continuously optimizing marketing channels.
- Expertise in B2B demand generation and complete buying-committee marketing.
- Ability to collaborate in person at the office in the San Francisco Bay Area a couple of days per week.
Culture & Benefits
- Collaborative work with founders, product leaders, PMMs, sales, and field marketing.
- Expentation-driven approach focused on measuring what works and where to invest.
- In-person collaboration with the broader team in the San Francisco office.
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