Head of Digital Marketing (AI)

Location: Hybrid hubs in San Francisco, Miami, or New York

Base salary: $230,000–$260,000 per year, plus equity, benefits, and an annual bonus or commission plan.

Company

hirify.global builds AI-native identity verification and fraud prevention infrastructure for the digital economy, serving banks, fintechs, governments, and other organizations.

What you will do

• Set the vision, strategy, and execution for digital marketing, with AI and marketing agents at the core.
• Lead AEO, SEO, organic discovery, paid media, and emerging AI advertising programs across Google, LinkedIn, Meta, programmatic channels, and conversational assistants.
• Build agentic lifecycle programs that use product, intent, engagement, and firmographic signals to personalize outreach and coordinate handoffs with Sales Development and ABM.
• Develop an adaptive website with personalized content, dynamic proof points, conversational demo paths, and strong usability for both people and AI agents.
• Create signal-to-content workflows that turn market, competitor, regulatory, and fraud developments into reviewed campaigns, content, and landing pages.
• Build attribution and reporting tied to AI visibility, channel performance, pipeline, and bookings while leading and developing the digital marketing team.

Requirements

• 10+ years of digital marketing experience, including leading teams and owning multi-channel budgets.
• Experience in B2B SaaS, fintech, banking, or other complex and regulated industries.
• Track record of building AEO/GEO programs and measuring AI-assistant visibility.
• Deep paid media expertise across Google, LinkedIn, and programmatic advertising, including AI-native ad formats.
• Experience building AI-driven lifecycle, personalization, adaptive web, marketing automation, CDP, intent-data, enrichment, or orchestration programs.
• Hands-on fluency with LLMs, agent frameworks, workflow automation, AEO and enrichment platforms, analytics, attribution, brand governance, compliance, and data privacy.

Nice to have

• Experience with Salesforce, Marketo, 6sense, Clay, Apollo, AirOps, Ahrefs, or Mixpanel.
• Public work such as writing, talks, or open-source workflows on AEO or agentic marketing.

Culture & Benefits

• High-ownership environment focused on solving complex customer problems and moving quickly.
• Executive support, a dedicated team, and room to build new marketing systems.
• Compensation includes base pay, equity, benefits, and an annual bonus or commission plan.
• Equal opportunity workplace with accommodations available during the application and hiring process.