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3 дня назад

Associate Brand Manager (Beer)

96 700 - 148 100$
Формат работы
hybrid
Тип работы
fulltime
Грейд
middle
Английский
b2
Страна
US
Вакансия из списка Hirify.GlobalВакансия из Hirify Global, списка международных tech-компаний
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TL;DR
Associate Brand Manager (Beer): Developing and executing brand strategies and integrated marketing programs for a beer portfolio with an accent on consumer insights, digital-first content, cross-functional execution, and commercial performance. Focus on analyzing brand health, optimizing campaigns and budgets, and coordinating product, packaging, retail, media, and experiential marketing initiatives.

Location: Chicago, Illinois, United States; 2 days in office required. Travel is less than 20%.

Salary: $96,700–$148,100 per year.

Company

hirify.global develops and manages brands in the beer and beverage alcohol sector.

What you will do

  • Support the development and execution of short- and long-term brand marketing strategies for the beer portfolio.
  • Refine brand positioning and consumer targets using consumer insights and business analysis.
  • Coordinate integrated national and local advertising, media, retail promotions, experiential marketing, and field marketing programs.
  • Lead organic social strategy and digital-first content delivery with agency partners.
  • Analyze brand health, business performance, market data, and channel results to recommend tactical optimizations.
  • Coordinate product and packaging renovations with R&D, Packaging, and Regulatory teams while managing budgets and forecasts.

Requirements

  • Bachelor’s degree in Marketing, Business, Management, or a related field.
  • 3–5 years of progressive experience in CPG or a related industry.
  • Strong organization, project management, writing, presentation, verbal communication, commercial, and financial skills.
  • Strong data analytics and storytelling capabilities.
  • Experience leading cross-functional teams and managing agency partners.
  • Genuine interest in the alcohol industry.

Nice to have

  • MBA and 1–2 years of brand management experience.
  • Spanish bilingual ability.
  • Experience with third-party data sources such as IRI and Nielsen.
  • Beverage alcohol experience.

Culture & Benefits

  • Cross-functional work with marketing, media, retail, field marketing, R&D, Packaging, Regulatory, and external agencies.
  • Paid time off.
  • Medical, dental, and vision insurance.
  • 401(k) plan and other benefits for eligible employees.
  • Work environment includes extended computer use and periods of sitting or standing; reasonable accommodations are available.

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