3 дня назад
Email & SMS Specialist (Braze)
90 000 - 115 000$
Мэтч & Сопровод
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Описание вакансии
Текст:
TL;DR
Email & SMS Specialist (Braze): Owning email execution and launching Twin Health's first SMS program on Braze with an accent on deliverability, consent compliance, segmentation, and channel testing. Focus on resolving Gmail Promotions placement, building compliant SMS operations, logging campaign decisions, and measuring lead-level performance.
Location: Remote, USA. Applicants must be authorized to work for any employer in the United States; visa sponsorship is not available.
Salary: $90,000–$115,000 annually.
Company
is a digital health company using AI Digital Twin technology to help people improve and prevent chronic metabolic diseases.
What you will do
- Own email execution end to end, including creative testing, cadence management, segmentation, and the Braze platform relationship.
- Resolve the existing Gmail Promotions inbox-placement issue and improve email reach.
- Build and launch the first SMS program on the existing Braze infrastructure.
- Manage SMS consent and TCPA compliance, and ensure sends are connected to individual lead records.
- Design and run email and SMS A/B tests with defined hypotheses and success metrics.
- Partner with Marketing on creative production and report campaign performance within the established channel strategy.
Requirements
- 4+ years of experience in email marketing or marketing automation.
- Hands-on experience with Braze or a comparable ESP/CDP.
- Direct experience launching or scaling SMS programs, including consent and TCPA compliance basics.
- Strong knowledge of deliverability, sender reputation, authentication, list hygiene, and inbox placement.
- Experience working with lead-level data, Salesforce, marketing automation platforms, and A/B testing.
- U.S. work authorization is required, and employment visa sponsorship is not available.
Nice to have
- Experience in a regulated industry with consent and compliance requirements beyond CAN-SPAM.
- SQL literacy.
- Experience partnering with a channel-orchestration manager or director.
Culture & Benefits
- Remote role within a global team.
- Equity participation opportunity.
- Unlimited vacation with manager approval.
- Paid parental leave, including 16 weeks for delivering parents and 8 weeks for non-delivering parents.
- Employer-sponsored healthcare, dental, and vision coverage, with HSA and FSA options.
- 401(k) retirement savings plan.
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