3 дня назад
Commercialization Manager (Product Marketing)
75 000 - 110 000$
Мэтч & Сопровод
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Описание вакансии
Текст:
TL;DR
Commercialization Manager (Product Marketing) (Home and Security Products): Leading go-to-market planning and launch execution for new products across the Outdoors portfolio with an accent on positioning, messaging, channel requirements, launch assets, budgets, and commercialization readiness. Focus on coordinating cross-functional teams and agency partners, managing concurrent launch workstreams, and optimizing post-launch support across B2B and B2C channels.
Location: Hybrid position based at the Deerfield, Illinois campus; work from home on Mondays and Fridays.
Salary: $75,000–$110,000 USD annual base salary, plus participation in an annual bonus plan or role-based sales incentive plan.
Company
develops home, security, and digital products across water, outdoors, and security categories.
What you will do
- Lead product marketing for new product introductions across the Outdoors portfolio.
- Develop tiered commercialization and go-to-market plans covering positioning, messaging, audiences, channels, launch tactics, timelines, budgets, and success measures.
- Coordinate the creation of sales enablement materials, product literature, catalogs, packaging, digital content, imagery, videos, training materials, and launch presentations.
- Establish launch milestones, owners, dependencies, and decision points while monitoring readiness and escalating risks.
- Direct internal creative teams and external agencies, and coordinate product information, technical specifications, packaging, and artwork approvals.
- Manage concurrent commercialization workstreams, launch investments, trade show support, and post-launch reviews.
Requirements
- Bachelor’s degree in Marketing, Business, or a related field.
- 5–7 years of experience in product marketing, commercialization, brand marketing, or integrated marketing communications.
- Proficiency with Microsoft Office Suite.
- Experience leading cross-functional product launches from planning through post-launch evaluation.
- Experience developing product positioning, value propositions, messaging, and go-to-market materials for multiple audiences or channels.
- Ability to influence stakeholders and manage multiple launches, dependencies, deadlines, and changing priorities in a matrixed organization.
Nice to have
- Experience working with external vendors and agency partners.
- Experience with major home improvement retailers or in the building products industry.
Culture & Benefits
- Hybrid work arrangement with flexible work-from-home days.
- Comprehensive health and wellness benefits.
- Market-leading 401(k) program with a company contribution.
- Product discounts, flexible time off, and adoption benefits.
- Onsite dining, daycare, fitness, and recreation facilities.
- Employee Resource Groups supporting belonging and inclusion.
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