Business Analyst, Advanced Infrastructure and Capabilities (AdTech)

Location: New York, United States; hybrid schedule requiring work from the office at least four days per week

Salary: $70,000–$85,000 yearly

Company

hirify.global is a media and entertainment company producing and distributing film, television, streaming, news, advertising, and theme park content and experiences.

What you will do

• Analyze product performance, operational data, and key performance indicators to identify trends and actionable insights.
• Develop and execute product testing strategies, including user acceptance testing, validation, and quality assurance.
• Build reporting matrices and monitor product adoption, performance, and operational health.
• Document business requirements, processes, system requirements, and operational workflows for product launches and enhancements.
• Support feature delivery through analysis, testing, issue triage, and cross-functional coordination.
• Maintain product documentation, templates, training materials, and quick-reference guides with the Ad Sales Center of Excellence.

Requirements

• Bachelor’s degree or equivalent professional experience.
• Strong analytical, written, verbal, organizational, and prioritization skills.
• Experience documenting business requirements, workflows, and process improvements.
• Proficiency with Microsoft 365 applications and project management tools such as Jira, Confluence, or Monday.com.
• Ability to collaborate across technical and non-technical teams in a fast-paced environment.
• Ability to contribute from the New York office at least four days per week.

Nice to have

• Knowledge of media, advertising, or Ad Sales.
• Experience with Power BI, Tableau, MicroStrategy, data visualization, reporting, or performance measurement frameworks.
• Ability to balance strategic thinking with tactical execution and manage multiple projects.

Culture & Benefits

• Company-sponsored medical, dental, and vision insurance.
• 401(k), paid leave, and tuition reimbursement.
• Additional employee discounts and perks.
• External candidates may be required to attend an in-person interview before a hiring decision.