2 дня назад
Senior Associate, Search (Paid Search)
Мэтч & Сопровод
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Описание вакансии
Текст:
TL;DR
Senior Associate, Search (Paid Search): Managing and optimizing paid search campaigns across Google Ads and Microsoft Ads with an accent on campaign execution, reporting, quality assurance, and performance analysis. Focus on keyword research, bid and budget optimization, testing campaign impact, and identifying trends and anomalies in client data.
Location: Manchester, United Kingdom; hybrid work with teams in the office around four days a week. This is a UK-based role and applicants must have the right to work in the United Kingdom.
Company
is WPP's AI-driven media operating unit, combining media, data, partnerships, and the WPP Open platform to deliver personalized marketing at scale.
What you will do
- Support the setup, optimization, maintenance, and quality assurance of paid search campaigns across Google Ads, Microsoft Ads, and other platforms.
- Assist with keyword research, creative development, bid adjustments, budget pacing, and testing plans.
- Prepare client performance reports and dashboards while maintaining accurate trackers and documentation.
- Analyze performance data to identify trends, anomalies, and optimization opportunities.
- Collaborate with Search, wider channel teams, senior colleagues, clients, and Global Operations Centre teams to support campaign delivery.
- Maintain operational accuracy and contribute to training, certifications, coaching, and team knowledge sharing.
Requirements
- Strong interest in paid search and digital marketing, with a desire to build a career in Search.
- Some hands-on experience or exposure to Google Ads, Microsoft Ads, or other paid media platforms through work, placements, research, or training.
- Strong attention to detail and willingness to develop technical and analytical skills.
- Confidence working with numbers and data, with curiosity about performance trends.
- Good communication skills, a collaborative mindset, and a proactive, organized approach to deadlines.
- Right to work in the United Kingdom is required.
Culture & Benefits
- Supportive environment focused on continuous learning, coaching, feedback, and craft excellence.
- Access to and WPP networks, employee resource groups, and learning opportunities in marketing and advertising.
- Hybrid working model with regular in-office collaboration and events.
- Medical, retirement, vision, and dental insurance plans.
- Paid time off, partner discounts, and employee mental health awareness days.
- Equal opportunity culture focused on respect, inclusion, and career progression.
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