Manager, Paid Search

Location: London, United Kingdom; hybrid work with teams in the office around four days a week. This is a UK-based role and applicants must have the right to work in the United Kingdom.

Company

hirify.global is WPP's AI-driven media operating unit, combining media, data, partnerships, and the WPP Open marketing platform to deliver personalised marketing at scale.

What you will do

• Manage paid search accounts and oversee timely campaign optimisation, forecasting, testing, and media plan delivery.
• Translate campaign strategy into execution and identify tactical and strategic optimisation opportunities.
• Own client and team deliverables, including performance commentary and weekly reporting.
• Build relationships with clients, the Global Hub, and key suppliers while coordinating stakeholder communications.
• Manage, coach, and develop junior team members, including workload delegation and performance feedback.
• Improve operational processes, resolve issues proactively, and contribute to strategic revenue and service opportunities.

Requirements

• Expertise in paid search with current, dated certifications.
• Strong knowledge of bid management, PPC technology platforms, data analysis, and paid search strategy.
• Experience applying paid search and digital marketing tactics strategically and operationally.
• Ability to communicate effectively with people from diverse backgrounds, cultures, and countries.
• Right to work in the United Kingdom is required.

Nice to have

• Experience managing or developing junior team members.
• Experience with continuous innovation and test-and-learn initiatives.
• Knowledge of a client sector or industry and the ability to turn industry insight into strategy.

Culture & Benefits

• Hybrid working model with regular in-office collaboration and events.
• Inclusive, open environment focused on trust, respect, creativity, and professional growth.
• Medical, retirement, vision, and dental benefits.
• Paid time off, partner discounts, and employee mental health awareness days.
• Access to global hirify.global and WPP professional networks and learning opportunities.