Performance Marketing Manager (Ecommerce)

Location: Putney Bridge, West London; hybrid with 3 days per week in the office

Salary: £50,000–£60,000 per year plus potential bonus

Company

Fast-growing, female-founded luxury fashion ski brand with a global customer base across the UK, US, Europe and Australia.

What you will do

• Own paid media across Google, Meta, TikTok and Pinterest, including campaign builds, optimization, testing, pacing and budget allocation.
• Lead Google Ads across Search and Shopping/PMax, including Google Merchant Centre and product feeds.
• Develop and execute paid media strategies across channels, audiences and international markets.
• Optimize campaigns against ROAS, CPA, revenue, margin and profitability.
• Build testing roadmaps for creative, copy, audiences, campaign structures, channels and targeting approaches.
• Partner with creative, ecommerce, email, social and affiliate teams on trading calendars, reporting, forecasting and seasonal investment planning.

Requirements

• 5+ years of experience managing paid media campaigns.
• Strong recent hands-on experience with Google Ads and Meta, with excellent Google Paid Search expertise.
• Strong ecommerce experience across Shopping/PMax and Search, including Google Merchant Centre and product feeds.
• Experience managing and scaling significant paid media budgets across international markets, particularly the UK and US.
• Strong understanding of ROAS, CPA, revenue, margin and profitable growth, supported by analytical and reporting skills.
• Experience with DTC ecommerce and ideally GA4, Shopify, Looker Studio, TikTok or Pinterest.

Nice to have

• Experience testing emerging paid media channels, formats and targeting approaches.
• Experience applying AI to performance marketing.

Culture & Benefits

• Small, collaborative team with direct ownership and visibility across the organization.
• Opportunity to manage significant paid media budgets across multiple international markets.
• Work closely with founders and creative, ecommerce and marketing teams.
• Exposure to major trading periods including Black Friday, Christmas and end-of-season sales.
• 12-month maternity cover starting in November 2026, with potential permanent opportunities thereafter.