5 дней назад
Senior Director, Creative Strategist & Content (AI Content)
Мэтч & Сопровод
Для мэтча с этой вакансией нужен Plus
Описание вакансии
Текст:
TL;DR
Senior Director, Creative Strategist & Content (AI Content): Leading Coca-Cola’s end-to-end creative strategy and content development for Japan with an accent on digital-first ecosystems, consumer insights, agency collaboration, and AI-enabled content. Focus on building creative governance, activating first-party data, measuring brand and commercial impact, and developing creative leaders across the Japan and South Korea organization.
Location: Tokyo, Japan. Travel required: 00%–25%. Relocation provided: No.
Company
is a global beverage company focused on refreshing the world and making a difference through an inclusive, growth-oriented culture.
What you will do
- Lead the Creative Contents Community across Japan and South Korea, aligning internal teams, agencies, and external partners around creative excellence.
- Own the creative content vision, operating model, governance, processes, standards, and end-to-end delivery across channels and experiences.
- Develop ’s overall creative and content strategy, including insight-led briefs and digital-first, experience-led, and community-driven content ecosystems.
- Use consumer, cultural, and behavioral insights, data, technology, and AI-enabled content models to improve relevance, customization, and creative effectiveness.
- Build long-term engagement platforms and cultural partnerships with music, fashion, artists, and other culture makers.
- Manage creative team development, agency relationships, performance evaluation, and DME allocation for content creation and agency fees.
Requirements
- Senior leadership experience in creative strategy, content development, brand communication, or a related field.
- Ability to lead cross-functional internal teams, agency partners, and external stakeholders.
- Experience developing integrated content ecosystems across digital, experiential, and community-driven platforms.
- Strong capability in consumer insights, data-informed strategy, creative effectiveness measurement, and commercial impact.
- Ability to build marketing technology capabilities, including AI-generated content approaches.
- Experience coaching and developing creative leaders and managing budgets, agency fees, and resources.
Culture & Benefits
- Inclusive culture grounded in the company purpose of refreshing the world and making a difference.
- Growth mindset with an emphasis on continuous learning and improvement.
- Culture built around curiosity, empowerment, inclusion, and agility.
- Opportunity to lead a creative organization with 11 team members and collaborate across Japan and South Korea.
Будьте осторожны: если работодатель просит войти в их систему, используя iCloud/Google, прислать код/пароль, запустить код/ПО, не делайте этого - это мошенники. Обязательно жмите "Пожаловаться" или пишите в поддержку. Подробнее в гайде →