Senior Marketing Specialist

Location: Hybrid in Santa Ana, California, United States

Salary: $85,000–$113,300 annually

Company

hirify.global is an established financial services company with a people-first and inclusive workplace culture.

What you will do

• Develop and execute multi-channel marketing campaigns across digital, social media, direct marketing, and content channels.
• Support product and brand marketing, including positioning, messaging, research, and go-to-market strategy.
• Create marketing content and communications for digital, print, and publication channels.
• Develop targeted customer communications using database marketing and consumer preference insights.
• Analyze market, customer, and campaign performance data and turn findings into business recommendations.
• Collaborate with product development teams and cross-functional stakeholders to support customer acquisition, engagement, and retention.

Requirements

• Bachelor’s degree in Marketing, Business, Communications, or a related field, or equivalent education and experience.
• 4–7 years of experience in marketing, brand management, campaign execution, or related disciplines.
• Experience developing and executing multi-channel campaigns across digital, social media, direct marketing, and content.
• Strong understanding of product and brand marketing principles, including positioning, messaging, and go-to-market strategy.
• Experience analyzing customer, market, and campaign data and creating clear written and verbal communications.
• Proficiency in Microsoft Excel, PowerPoint, and Word; strong organization, collaboration, problem-solving, and adaptability.

Nice to have

• Experience with marketing, social media, or analytics platforms.

Culture & Benefits

• Inclusive workplace focused on individuality, belonging, and employee support.
• Medical, dental, and vision benefits based on eligibility.
• 401(k), PTO, paid sick leave, and an employee stock purchase plan.
• Equal opportunity employment practices.