4 дня назад
Account Supervisor, Measurement & Insights
Мэтч & Сопровод
Для мэтча с этой вакансией нужен Plus
Описание вакансии
Текст:
TL;DR
Account Supervisor, Measurement & Insights (PR, influencer, social, and paid media measurement): Building integrated measurement strategies, dashboards, and audience insights that connect communications programs to business outcomes with an accent on KPI frameworks, attribution, competitive analysis, and client reporting. Focus on leading analysts, designing testing programs, optimizing campaigns across channels, and translating complex data into strategic recommendations.
Location: Miami, FL, United States; hybrid work model
Company
is an integrated communications agency serving clients across PR, influencer, social, and paid media programs.
What you will do
- Lead measurement strategies, KPI frameworks, benchmarks, and integrated measurement plans tied to client business objectives.
- Generate audience, cultural, competitive, social listening, and media insights for campaign strategy, creative development, messaging, and channel planning.
- Present performance findings and strategic recommendations to client stakeholders and identify in-flight optimization opportunities.
- Design and oversee A/B, creative, and audience-segmentation testing programs.
- Own client dashboard architecture, reporting tools, data aggregation, documentation, and data governance.
- Manage and mentor Data Analysts while contributing to new business pitches, thought leadership, and agency capability development.
Requirements
- 6–8 years of experience in analytics, measurement, insights, or digital marketing; agency experience is strongly preferred.
- Experience developing measurement strategies and KPI frameworks across PR, influencer, social, and paid media programs.
- Advanced proficiency in GA4, Excel or Google Sheets, and BI tools such as Tableau or Looker.
- Hands-on experience with media monitoring, social listening, and influencer platforms including Cision, Meltwater, Muck Rack, Brandwatch, Sprinklr, CreatorIQ, or Traackr.
- Strong understanding of paid media, social, and influencer metrics, with experience mentoring junior team members and managing multiple accounts.
- Exceptional communication, presentation, client leadership, and data-storytelling skills for senior non-technical audiences.
Nice to have
- Familiarity with attribution modeling, marketing mix modeling, survey research, or SQL.
Culture & Benefits
- Hybrid work model with flexible PTO and seasonal Fridays.
- Comprehensive benefits, wellness programs, and expanded parental leave and family planning support.
- Continuous learning through 5W University and professional development support.
- Student loan reimbursement and charitable giving with matching donations.
- Access to season tickets for professional sports teams, Broadway shows, and other events.
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