6 дней назад
Brand Manager (Oncology/Haematology)
Мэтч & Сопровод
Для мэтча с этой вакансией нужен Plus
Описание вакансии
Текст:
TL;DR
Brand Manager (Oncology/Haematology) (Pharmaceutical Marketing): Leading oncology and haematology brand portfolios, launches, market growth, and integrated marketing campaigns with an accent on patient-centric insights, stakeholder engagement, and commercial execution. Focus on developing brand plans, optimizing multi-channel strategies, coordinating cross-functional initiatives, and supporting sales teams with product training and market insights.
Location: Manila, Metro Manila, Philippines
Company
develops affordable medicines and innovative treatment options to address unmet medical needs.
What you will do
- Lead the oncology and haematology brand portfolio, including launches, market leadership, revenue growth, and portfolio development.
- Develop patient-centric brand plans using customer, market, competitive, and stakeholder insights.
- Design and implement integrated, multi-channel marketing campaigns and manage promotional budgets.
- Engage healthcare professionals and key opinion leaders while ensuring consistent brand messaging across brand and field teams.
- Coordinate with sales, regulatory, market access, finance, business development, and Centre of Excellence teams on marketing initiatives and market research.
- Provide product training and role-play sessions for sales teams and support product listings with government and private hospitals.
Requirements
- Bachelor’s or Master’s degree in Science, Marketing, or Business.
- At least 2 years of experience in product management, healthcare, pharmaceuticals, or marketing within a multinational company.
- Prior experience managing an oncology or haematology portfolio.
- Strong interpersonal, presentation, analytical, influencing, strategic thinking, and cross-functional collaboration skills.
- Experience developing integrated brand plans, marketing strategies, digital initiatives, and stakeholder communications.
- Knowledge of pharmaceutical industry practices, policies, procedures, and patient-centric marketing.
Culture & Benefits
- Full-time employment within the Marketing job family and Product Marketing & Management sub-family.
- Work focused on making medicines more affordable and addressing unmet medical needs.
- Collaboration across commercial, medical, regulatory, market access, finance, business development, and sales functions.
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