Growth Marketing Lead (AI)

Location: Fully remote from anywhere in the world, with several hours of overlap with European time zones

Salary: $100,000–$120,000 gross per year, depending on experience, plus additional revenue share tied to successfully launched and scaled acquisition channels.

Company

A profitable, bootstrapped international group of SaaS companies developing subscription-based digital products used by millions of customers worldwide, including new AI-powered solutions.

What you will do

• Identify and validate new customer acquisition opportunities across international markets.
• Launch and evaluate new marketing channels from scratch.
• Design and run rapid experiments to test growth hypotheses.
• Analyze performance through CAC, LTV, payback period, contribution margin, and other unit economics.
• Make data-driven decisions about whether channels should be scaled.
• Collaborate with product, engineering, design, and leadership teams, using AI tools to accelerate research and execution.

Requirements

• Experience with B2C subscription products.
• Successful experience launching new acquisition channels from scratch, not only optimizing existing ones.
• Strong understanding of unit economics, including CAC, LTV, payback period, and contribution margin.
• Ability to test ideas quickly, analyze results, and determine whether a channel is worth scaling.
• Experience across multiple acquisition channels, combining strategic thinking with hands-on execution.
• Experience with international markets; US market experience is a strong advantage.

Culture & Benefits

• High level of ownership and fast decision-making.
• Unlimited paid time off.
• International team offsites and meetups.
• Learning budget for courses, conferences, books, and software.
• Health and wellbeing support.
• Data-driven culture where experimentation moves quickly from hypothesis to execution.