1 день назад
Director, Global Digital Marketing (MedTech)
150 000 - 258 750$
Мэтч & Сопровод
Для мэтча с этой вакансией нужен Plus
Описание вакансии
Текст:
TL;DR
Director, Global Digital Marketing (MedTech): Leading global digital marketing strategy and transformation for a medical device brand with an accent on websites, social media, content operations, customer experience, marketing technology, and AI. Focus on building scalable global campaigns, governing regulated digital experiences, optimizing MLR processes, and leading a team of five across regions and functions.
Location: Onsite in Irvine, California, United States of America; the position is also marked as hybrid. Domestic and international travel of up to 25% may be required.
Salary: $150,000–$258,750 annual base pay, plus eligibility for an annual performance bonus.
Company
Johnson & Johnson MedTech develops healthcare technologies and solutions, including products for surgery and aesthetic and reconstructive care.
What you will do
- Define and lead the global digital marketing and digital transformation strategy for the Mentor business.
- Oversee websites, social media, SEO, paid media, customer engagement platforms, influencer programs, and content marketing.
- Own website governance, customer experience optimization, platform modernization, CMS transformation, and conversion improvement.
- Establish global content, campaign, social media, and digital governance frameworks within a regulated healthcare environment.
- Partner with IT, Legal, Compliance, Privacy, Regulatory Affairs, agencies, and regional marketers on scalable digital capabilities.
- Lead a team of five, manage global budgets and vendors, and drive analytics-based performance improvement.
Requirements
- Bachelor's degree in Marketing, Business, Communications, Digital Media, Technology, or a related field.
- 10+ years of progressive experience in digital marketing, digital transformation, or omnichannel customer engagement.
- Experience leading global digital strategies in healthcare, medical devices, pharmaceuticals, or other highly regulated industries.
- Demonstrated success with enterprise-wide transformation initiatives and global agency and technology partner management.
- At least 5 years of people leadership experience.
- Experience with digital strategy, executive presentations, marketing intelligence, and marketing leadership.
Nice to have
- MBA or another advanced degree.
- Experience with brand marketing, brand positioning, customer intelligence, data analysis, marketing automation, and AI-enabled marketing.
Culture & Benefits
- Work in a healthcare environment focused on innovation, patient outcomes, and less invasive treatments.
- Medical, dental, vision, life, disability, business accident, and legal insurance may be available.
- Retirement pension and 401(k) savings plans may be available.
- Vacation, sick time, holidays, and work, personal, and family time are provided according to applicable policies.
- Participation in a long-term incentive program may be available.
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