1 день назад
Senior Integrated Marketing Specialist (Medtech)
94 400 - 141 600$
Мэтч & Сопровод
Для мэтча с этой вакансией нужен Plus
Описание вакансии
Текст:
TL;DR
Senior Integrated Marketing Specialist (Medtech): Developing and executing integrated marketing programs, campaigns, content, and media plans for Acute Care & Monitoring technologies with an accent on brand building, omnichannel marketing, and global campaign adoption. Focus on designing customer journeys, measuring reputational and growth impact, and coordinating launches and partnerships across a complex matrix.
Location: Mounds View, Minnesota, United States of America; minimum 4 days per week onsite.
Salary: $94,400–$141,600 annually for U.S. locations excluding Puerto Rico and specific California locations.
Company
is a global healthcare technology company developing medical technologies focused on improving patient outcomes.
What you will do
- Develop and implement enterprise-wide integrated marketing programs for the Acute Care & Monitoring operating unit.
- Create business cases, strategies, budgets, executions, measurement plans, and ongoing program enhancements.
- Lead sponsorship and partnership strategies from concept development through evaluation and activation.
- Oversee content creation and apply paid, owned, earned, and shared omnichannel strategies.
- Develop reputational KPIs, listening tools, and measurement strategies for corporate, regional, and global programs.
- Collaborate with agencies, creative and digital teams, regional marketing leaders, and cross-functional stakeholders on launches and strategic initiatives.
Requirements
- Bachelor’s degree and at least 4 years of integrated marketing, marketing communications, or agency experience, or an advanced degree and at least 2 years of relevant experience.
- Experience marketing to healthcare providers.
- Experience planning omnichannel content and developing customer journey maps.
- Strong communication, project management, listening, stakeholder-influence, and attention-to-detail skills.
- Knowledge of WorkFront or a similar creative project management system and Veeva or a similar regulated approval system.
- Unrestricted U.S. work authorization is required at hiring and throughout employment; sponsorship is offered only for Principal-level roles and above.
Culture & Benefits
- In-person collaboration and cross-functional professional growth are emphasized.
- Health, dental, vision, life, and disability insurance options are available to eligible regular employees.
- 401(k) plan with employer contribution and match, paid time off, and paid holidays.
- Tuition assistance or reimbursement, healthcare spending accounts, employee stock purchase plan, and employee assistance program.
- Short-term incentive eligibility through the Incentive Plan.
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