Creative Director (Chinese Social Media)

Формат работы

onsite

Тип работы

fulltime

Грейд

director

Английский

Страна

China

Вакансия из Hirify Global, списка международных tech-компаний
Для мэтча и отклика нужен Plus

Мэтч & Сопровод

Для мэтча с этой вакансией нужен Plus

Описание вакансии

Текст:

TL;DR

Creative Director (Chinese Social Media) (Integrated Communications/Social): Developing earned-first, social-by-design creative platforms for integrated communications in China, with an accent on Chinese social platforms, cultural relevance, and brand storytelling. Focus on building breakthrough ideas across earned, owned, shared, paid, digital, experiential, and PR channels while using audience insights and performance data to drive influence and measurable business outcomes.

Location: Shanghai, China

Company

hirify.global is a communications agency focused on trust, action, integrated communications, and inclusive collaboration.

What you will do

Lead breakthrough, earned-first creative ideas that scale across social, digital, experiential, PR, and other integrated channels.
Develop social-by-design creative platforms native to WeChat, Weibo, Douyin, and Xiaohongshu.
Use cultural moments, real-time trends, community behaviors, influencers, KOLs, KOCs, and content creators to shape campaign ecosystems.
Partner with PR, media, strategy, social, content, influence, and data teams to generate earned media impact and cultural relevance.
Act as a senior creative partner to clients, shaping briefs, presenting ideas, and influencing communications strategy.
Develop a multidisciplinary creative team and maintain high standards across short video, social content, interactive, experiential, and digital formats.

Requirements

12–15+ years of experience in creative roles, integrated communications, or PR and advertising agencies.
Proven experience delivering integrated, earned-led, or social campaigns in China.
Deep understanding of China’s media landscape, social platforms, digital strategy, and cultural trends.
Experience working with influencers, social ecosystems, and content creators, supported by a portfolio of earned-first and socially driven work.
Strong strategic thinking, storytelling, presentation, collaboration, and creative execution oversight skills.
Fluent Mandarin and English, both verbal and written, are required.

Nice to have

Experience integrating social, PR, and digital into a unified creative model.
Ability to create highly shareable ideas that strengthen reputation, trust, and influence.

Culture & Benefits

Inclusive workplace focused on diversity, equity, inclusion, and belonging.
Collaborative environment across integrated hirify.global teams and disciplines.
Culture built around boldness, empathy, curiosity, trust, and measurable impact.

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