обновлено 3 дня назад
Digital Marketing Manager
100 000 - 110 000$
Мэтч & Сопровод
Для мэтча с этой вакансией нужен Plus
Описание вакансии
Текст:
TL;DR
Digital Marketing Manager (B2B/SaaS): Managing digital marketing agencies, vendors, campaign operations, and performance reporting across coordinated brand and demand-generation initiatives with an accent on vendor strategy, operational delivery, and ROI optimization. Focus on scoping external partnerships, improving workflows, analyzing campaign results, and guiding investment decisions through performance insights.
Location: Remote; Boston, MA, London, or Rotterdam
Salary: $100,000–$110,000 USD per year, plus eligible incentive compensation.
Company
operates within Siemens Software, an industrial software organization with a global workforce.
What you will do
- Manage day-to-day relationships with digital marketing agencies, consultants, vendors, and external partners.
- Define scopes of work, requirements, success criteria, budgets, timelines, and performance expectations for vendor engagements.
- Coordinate RFPs, vendor selection, onboarding, contract support, campaign launches, asset delivery, and approvals.
- Partner with brand, campaign, content, product marketing, procurement, finance, and legal teams.
- Monitor agency, campaign, digital, and vendor performance metrics and develop reporting and insights.
- Identify optimization opportunities, process improvements, and ways to improve operational efficiency and marketing ROI.
Requirements
- Bachelor’s degree in Marketing, Communications, Business, Advertising, or a related field.
- Proven experience in B2B marketing, digital marketing, agency account management, marketing operations, or integrated marketing.
- Experience working directly with marketing agencies, consultants, and third-party vendors.
- Strong understanding of paid media, social media, email marketing, web, and content marketing.
- Ability to manage agency performance, campaign delivery, budgets, timelines, and stakeholder expectations.
Nice to have
- Experience in both agency and in-house marketing environments.
- Experience supporting brand strategy and integrated campaign planning.
- Experience with marketing automation, CRM platforms, analytics, and reporting tools.
- Background in SaaS, enterprise software, or B2B technology marketing.
- Experience managing agency contracts, scopes of work, and performance reviews.
Culture & Benefits
- Remote workplace flexibility supported by trust and autonomy.
- Access to health and wellness benefits available in the employee’s country.
- Eligibility for incentive compensation.
- Opportunities to work on global projects and develop through collaboration with technical peers.
- Commitment to equality, inclusion, and merit-based hiring.
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