B2B CRM Manager (Salesforce)

Location: London, Television Centre, United Kingdom

Salary: £50,000–£55,000 per year, plus a London Weighting Allowance of £5,441

Company

hirify.global Studios is a global media company that produces and distributes television, audio, and digital content.

What you will do

• Manage the strategy and operational delivery of B2B CRM for trade marketing and customer events.
• Build, deploy, and optimize targeted email campaigns, customer journeys, marketing automation, and personalization.
• Lead CRM planning for trade marketing events and support delegate management workflows.
• Develop customer segmentation, profiling models, campaign reporting, and actionable data insights using Tableau.
• Advise stakeholders and CRM users on Salesforce Marketing Cloud and related CRM technologies, including training and best practices.
• Support strategic projects, creative briefs, external agency collaboration, budget management, and Salesforce Einstein deployment.

Requirements

• Extensive experience with Salesforce Marketing Cloud or comparable platforms such as Dotdigital or Braze.
• Significant experience in B2B or events email marketing.
• Experience managing relationships with a variety of stakeholders, including senior stakeholders.
• Strong analytical and data-driven capabilities, including campaign reporting and customer profiling.
• Knowledge of current GDPR policies.
• Eligibility to work in the United Kingdom is subject to employment screening checks.

Nice to have

• Experience with multi-channel marketing automation and Salesforce Sales Cloud.
• Understanding of hirify.global Studios and the media market.
• Experience with editorial compliance and Fair Trading policies.
• Basic Adobe Photoshop, AMPScript, and HTML skills.

Culture & Benefits

• Flexible 35-hour working week and 26 days of annual leave plus bank holidays.
• Option to purchase an additional five days of annual leave.
• Defined pension with up to 10% employer contributions.
• Caring and parenting support, remote GP access, life assurance, and accident benefits.
• Career development in an inclusive, values-led environment with access to varied media and technology projects.

Hiring process

• Applications are accepted online only; CV applications are not accepted.
• Offers are conditional on reference and eligibility-to-work checks, with additional checks where applicable.