3 дня назад
Growth Marketing Manager (Field & ABM Campaigns)
93 600 - 137 300$
Мэтч & Сопровод
Для мэтча с этой вакансией нужен Plus
Описание вакансии
Текст:
TL;DR
Growth Marketing Manager (Field & ABM Campaigns) (B2B Marketing/SaaS): Executing field marketing, digital, webinar, and ABM campaigns to generate enterprise demand and accelerate pipeline with an accent on trade show operations, Salesforce campaign management, and budget control. Focus on building targeted account lists, coordinating sales and BDR alignment, tracking campaign ROI, and optimizing programs through performance analytics.
Location: San Francisco, CA 94107, United States
Salary: $93,600–$137,300 per year
Company
provides staffing and employment services, including temporary assignments and related workforce support.
What you will do
- Execute and analyze field marketing campaigns, digital initiatives, webinars, and Account-Based Marketing programs for enterprise demand generation.
- Coordinate trade shows and industry events, including venue sourcing, logistics, meeting spaces, and field briefing materials.
- Manage program budgets, purchase orders, vendor contracts, invoice processing, and financial reconciliation.
- Partner with sales leadership and BDRs to prioritize events, build targeted account lists, and support pipeline growth and customer retention.
- Build and manage campaigns in Salesforce, including list uploads, account segmentation, and data capture.
- Track account engagement, conversion rates, pipeline velocity, and campaign ROI to recommend program and budget improvements.
Requirements
- 4–6 years of professional B2B marketing experience focused on field marketing, demand generation, or Account-Based Marketing.
- Hands-on Salesforce experience with campaign creation, list management, and reporting.
- Experience with event registration landing pages, email marketing platforms, and digital marketing tools.
- Experience managing event logistics, vendor procurement, contract negotiations, and budgets.
- Strong cross-functional communication, project management, and attention to detail.
- Bachelor’s degree in Marketing, Business Administration, Communications, or a related field is preferred.
Nice to have
- Experience in B2B technology, SaaS, or enterprise solutions.
- Familiarity with sales development workflows and BDR enablement.
Culture & Benefits
- Medical, dental, vision, and 401(k) benefits may be available for temporary assignments lasting 13 weeks or longer.
- Statutory sick pay is provided where required.
- Reasonable accommodations are available during the employment process.
- Employment practices include E-Verify participation in certain locations and fair-chance hiring compliance.
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