Senior ERP Product Marketing Manager (QuickBooks Migration)

Location: Westerville, Ohio, USA

Salary: $130,000–$145,000 annually, with potential bonus and stock eligibility for certain roles.

Company

hirify.global develops cloud ERP and business management solutions for small and midsized businesses, with industry-specific capabilities and a partner, customer, and creator ecosystem.

What you will do

• Own positioning, messaging, and content strategy for the QuickBooks Graduates program.
• Develop industry and micro-vertical messaging for construction, manufacturing, distribution, professional services, and related segments.
• Create thought leadership, customer stories, comparison materials, videos, product overviews, and interactive demos.
• Support end-to-end go-to-market strategies, release planning, events, webinars, presentations, and partner initiatives.
• Collaborate with product, sales, customer advocacy, industry, and vertical teams to align messaging with product roadmaps and customer outcomes.
• Use analytics and campaign performance data to refine content and strategy by industry segment.

Requirements

• Minimum 3–5 years of product marketing experience, preferably in ERP or small-business accounting and finance software.
• Deep knowledge of QuickBooks or comparable accounting software, ERP business management systems, accounting processes, business technology, and B2B marketing.
• Exceptional writing skills and the ability to translate complex ERP capabilities into clear business benefits.
• Strong analytical, organizational, multitasking, communication, and collaboration skills.
• Education in marketing, English, public relations, journalism, business, philosophy, computer science, or a related field.
• Experience with marketing technologies such as WordPress, AI tools, Camtasia, Asana, CRM applications, SharePoint, and Wistia.

Nice to have

• Experience marketing to construction, manufacturing, distribution, or professional services businesses.
• Direct experience with QuickBooks Online or Desktop.

Culture & Benefits

• Collaborative, high-energy environment focused on work-life balance, efficiency, simplicity, and customer service.
• Professional and financial growth opportunities.
• US-based employees may receive medical, dental, and vision insurance, disability and life coverage, a 401(k) plan with company match, flexible time off, and sick and safe leave.
• Certain roles may offer annual bonuses, stock, or sales incentives based on performance and role terms.