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10 дней назад

Editorial Director - CEO Campaign

Тип работы
fulltime
Грейд
director
Английский
b2
Страна
US
Вакансия из списка Hirify.GlobalВакансия из Hirify Global, списка международных tech-компаний
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Текст:
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TL;DR
Editorial Director - CEO Campaign (Editorial Strategy/GenAI): Leading a global CEO-focused marketing campaign by defining cross-channel content strategy, developing thought leadership features, and improving articles, reports, videos, and infographics with an accent on editorial quality, data-driven storytelling, and executive communication. Focus on shaping flagship research reports, extracting compelling narratives from data, aligning complex content pipelines, and influencing senior stakeholders across BCG.

Location: Not specified

Company

hirify.global is a global management consulting firm helping business and societal leaders address complex challenges through strategy, technology, design, digital ventures, and business purpose.

What you will do

  • Define and execute a cohesive cross-channel content strategy for a global campaign focused on CEO leadership agendas and careers.
  • Conceive and manage editorial features covering campaign priorities, emerging themes, and BCG insights.
  • Oversee content pipelines across the firm and align development with campaign priorities.
  • Improve the quality of articles, reports, videos, infographics, and other content formats using strong editorial judgment and GenAI tools.
  • Shape flagship research reports by developing questionnaires, analyzing data, extracting stories, and creating content that attracts media and commercial interest.
  • Build alignment with senior stakeholders and develop messaging, talking points, channel strategies, and content KPIs.

Requirements

  • Bachelor's degree in a related field with demonstrated high academic achievement.
  • At least 10 years of experience in a professional editorial environment.
  • Experience in integrated marketing, particularly thought leadership campaigns.
  • Strong editorial, creative, communication, influencing, and stakeholder management skills.
  • Ability to distill complex concepts, data, and research into compelling messages for senior business professionals and the media.
  • Experience leveraging or developing GenAI tools for content planning and development.

Culture & Benefits

  • Collaboration with the global campaign team, practice area marketers, Content Studio colleagues, and BCG's global marketing team.
  • Work within the BCG Content Studio in the Marketing & Communications organization.
  • Opportunity to develop market-leading thought leadership for business leaders and the media.
  • Equal opportunity employment and consideration under applicable employment laws.

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