Editorial Director (AI Campaign)

Location: Not specified in the posting

Company

hirify.global is a global management consulting firm that combines business strategy, technology, design, and digital capabilities to help organizations address complex challenges and drive transformation.

What you will do

• Define and execute a cohesive, cross-channel content strategy for BCG’s global AI campaign.
• Conceive and manage editorial features showcasing BCG insights on AI subtopics and emerging areas.
• Oversee AI content pipelines across the firm and align them with campaign priorities and audience needs.
• Shape articles, reports, videos, infographics, social media, email, web, events, and media content.
• Work with experts and marketing stakeholders to develop research questionnaires, analyze data, and create stories for flagship reports.
• Line-manage an Editor and influence senior stakeholders through clear, data-driven communication.

Requirements

• Bachelor’s degree in a related field with demonstrated high academic achievement.
• At least 10 years of experience in a professional editorial environment.
• Experience in integrated marketing, particularly thought leadership campaigns.
• Strong editorial, creative, communication, stakeholder management, and problem-solving skills.
• Ability to develop content strategies for CEOs, CXOs, practitioners, and different AI subtopics.
• Experience using or developing GenAI tools for content planning and development.

Culture & Benefits

• Work with Content Studio colleagues, global campaign teams, practice area marketers, and BCG’s global marketing organization.
• Collaborative environment spanning global teams and multiple business functions.
• Opportunity to shape market-leading AI thought leadership for business leaders and the media.
• BCG is an Equal Opportunity Employer and an E-Verify employer.