Marketing Operations Manager (HubSpot/CRM)

Location: Montreal, Canada

Company

hirify.global provides a subscription commerce platform for selling digital products through any channel and on any device.

What you will do

• Own the end-to-end lead management lifecycle, including capture, qualification, scoring, routing, follow-up, and distribution to sales.
• Optimize lead funnels using data, automation, enrichment, and process improvements to increase lead quality and marketing-sourced pipeline.
• Manage HubSpot, CRM, marketing automation, integrations, third-party tools, access controls, training, and the integration of acquired companies.
• Develop lead and account scoring models, dashboards, KPI reporting, and marketing ROI visibility.
• Partner with Marketing, Sales, Revenue Operations, Customer Success, Finance, and Business Intelligence on campaigns, systems, and revenue goals.
• Maintain data governance and support change management, campaign execution, onboarding, and ad hoc funnel analysis.

Requirements

• 3+ years of experience in marketing operations or revenue operations within a B2B software environment.
• Strong analytical skills and the ability to turn data into actionable insights.
• Experience optimizing and automating processes for efficiency and scale.
• Excellent communication and cross-functional collaboration skills.
• Demonstrated ability to deliver measurable improvements in marketing and sales performance.
• Highly organized, self-driven, and comfortable leading internal processes and change.

Culture & Benefits

• Values-driven culture focused on being seen, being yourself, and doing your best work.
• Inclusive environment that values diversity of experience, thought, and identity.
• Recruitment AI tools may support administrative automation under human oversight; hiring decisions remain human-led.