1 день назад
Marketing Senior Manager, Peer-to-peer (Remote)
Мэтч & Сопровод
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Описание вакансии
Текст:
TL;DR
Marketing Senior Manager, Peer-to-peer (Remote) (Biotechnology): Developing and executing peer-to-peer engagement strategies for TAVNEOS, including speaker programs, advisory boards, congress activities, and HCP promotional content with an accent on rare-disease education, thought leader engagement, and compliant cross-functional execution. Focus on translating clinical data and customer insights into scalable programs, measuring engagement performance, and applying AI tools to improve insight synthesis and execution.
Location: Remote role associated with Washington D.C., District of Columbia, United States
Company
is a biotechnology company researching, manufacturing, and delivering medicines for patients worldwide.
What you will do
- Translate brand strategy, customer insights, thought leader perspectives, and field feedback into TAVNEOS peer-to-peer priorities and engagement plans.
- Lead speaker programs, advisory boards, congress activities, product theaters, speaker training, and related HCP promotional initiatives.
- Coordinate cross-functional workstreams across Brand, Sales, Medical Affairs, Marketing Operations, Compliance, Legal, agencies, and enterprise partners.
- Build compliant relationships with speakers, faculty, and influential healthcare professional stakeholders.
- Measure program performance, customer engagement, speaker effectiveness, participation, and other KPIs to recommend improvements.
- Use approved AI tools and test-and-learn approaches to improve insight synthesis, content development, and execution quality.
Requirements
- Doctorate degree and 2 years of marketing experience, or a master's degree and 4 years of experience, or a bachelor's degree and 6 years of experience.
- Marketing experience in biotechnology, pharmaceuticals, or healthcare is preferred.
- Experience translating clinical data, customer insights, and field feedback into clear, compliant HCP content.
- Ability to lead cross-functional initiatives from strategy through execution in a matrixed environment.
- Strong written and verbal communication, collaboration, strategic thinking, and operational skills.
- Experience with speaker bureau operations, congress execution, advisory boards, omnichannel, peer-to-peer, or specialty and rare-disease marketing is advantageous but not required.
Culture & Benefits
- Remote work arrangements and flexible work models where possible.
- Medical, dental, vision, life, disability, and flexible spending account benefits.
- Retirement and savings plan with company contributions.
- Annual discretionary bonus program and stock-based long-term incentives.
- Paid time off and career development opportunities.
- Diverse and inclusive workplace focused on serving patients and continuous improvement.
Hiring process
- Applications are accepted until October 6, 2026, or until a candidate is selected.
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