7 дней назад
Sr. Manager, Integrated Planning (Marketing)
129 700 - 209 200$
Мэтч & Сопровод
Для мэтча с этой вакансией нужен Plus
Описание вакансии
Текст:
TL;DR
Sr. Manager, Integrated Planning (Marketing): Owns integrated marketing calendars and leads multi-channel tentpole campaigns, product launches, and event activations with an accent on cross-functional coordination, budget management, and campaign measurement. Focus on orchestrating paid media, social, SEO, CRM, PR, and experiential partners while connecting brand investment to subscriber acquisition and pipeline outcomes.
Location: Oak Brook, Illinois, United States
Salary: $129,700–$209,200 per year, plus benefits, 401(k) contribution, and eligibility for a short-term incentive plan.
Company
Group develops intelligent access solutions powered by myQ technology, with the LiftMaster and brands serving homeowners, businesses, and communities worldwide.
What you will do
- Own the annual and 120-day integrated marketing calendar for tentpole moments, seasonal campaigns, and product launches.
- Run planning cadences and executive stage-gate processes, identifying conflicts, sequencing risks, and resourcing gaps.
- Lead hero campaign development from brief through execution for programs such as Prime Day, Big Deal Days, CES, and other seasonal moments.
- Coordinate paid media, social and influencer activity, SEO and owned content, CRM and lifecycle marketing, earned media, and PR around shared campaigns.
- Direct sponsorship, experiential, and event activation strategy, including on-site CES presence.
- Manage budgets and agency partners, define success metrics, deliver post-campaign readouts, and lead a high-performing team.
Requirements
- Bachelor’s degree in Marketing, Business, Communications, or a related field.
- 6+ years of progressive marketing experience with ownership of integrated campaign planning, brand activation, or event and experiential marketing.
- Experience leading tentpole or hero campaigns end-to-end in a multi-channel environment.
- Experience coordinating paid media, social, SEO and content, and CRM or lifecycle teams around a shared campaign calendar.
- Experience managing event, production, or experiential agencies, including budget and timeline accountability.
- Strong project management, written communication, stakeholder coordination, commercial judgment, and ability to work under live-event and launch-date pressure.
Nice to have
- Certifications or continuing education in project or program management, such as PMP or agile marketing.
- Experience in a multi-brand, multi-business-unit, or B2B/B2C portfolio.
Culture & Benefits
- Comprehensive benefits package and 401(k) contribution, subject to eligibility.
- Short-term incentive plan eligibility.
- Inclusive equal-opportunity workplace welcoming employees from diverse backgrounds and lived experiences.
- Health and safety guidelines, confidentiality standards, and structured performance development processes.
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