TV, Video, Audio & Display Strategist (YouTube / OOH)

Location: New York City; hybrid position with 2–3 days in the office

Salary: $85,000–$95,000 per year, plus monthly variable RevShare payments and a discretionary annual performance bonus.

Company

hirify.global is an independent full-funnel marketing agency that combines media, measurement, and proprietary technology to help brands improve growth and reduce waste.

What you will do

• Develop full-funnel TV, video, audio, and display strategies across CTV/OTT, online video, digital audio, podcasts, programmatic display, and linear TV.
• Lead day-to-day client strategy and execution, including growth-focused updates and quarterly business reviews.
• Use DSPs, ad platforms, audience data, inventory controls, frequency management, verification, and brand-safety practices to optimize campaigns.
• Connect TVAD activity with Search, Social, Commerce/Retail Media, CRM, and Creative teams to improve growth outcomes.
• Design incrementality, lift, holdout, A/B, and time-series tests; forecast impact and communicate measurement and attribution findings.
• Apply Bliss Point insights to budgets, audiences, inventory, formats, frequency strategies, and responsible AI and platform optimization.

Requirements

• 5–7 years of experience managing TV, video, audio, and display programs at scale, or in analytical roles with strong media analytics exposure.
• Experience with CTV/OTT, online video, digital audio/podcasts, programmatic display, and linear TV.
• Familiarity with DSPs, ad platforms, verification, invalid traffic, viewability, audience data, frequency management, publishers, PMP partners, and measurement.
• Knowledge of incrementality and lift testing, forecasting, A/B testing, and connecting media activity to revenue, CAC, LTV, and incremental reach.
• Advanced Excel or Google Sheets skills; familiarity with SQL, GA4, and platform analytics.
• Strong client-ready communication and collaboration skills across Econometrics, Creative, channel teams, and Client Leadership.

Culture & Benefits

• Hybrid work with 2–3 office days for this position; the broader benefits program also includes remote-work flexibility.
• Unlimited paid time off and 20 paid holidays.
• Medical, dental, vision, life, disability, and flexible spending account benefits.
• Retirement contributions matched up to 4% at 100%.
• Telemedicine, teletherapy, wellness benefits, equity, and parental leave with paid leave for birthing parents and partners.
• On-demand learning, mentorship, and leadership and management development programs.