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6 дней назад

Marketing Manager (Account-Based Marketing)

Формат работы
onsite
Тип работы
fulltime
Грейд
senior
Английский
b2
Страна
France/Germany
Вакансия из списка Hirify.GlobalВакансия из Hirify Global, списка международных tech-компаний
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Описание вакансии

Текст:
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TL;DR
Marketing Manager (Account-Based Marketing): Designing and executing personalized ABM programs for high-value enterprise accounts across South and Central Europe with an accent on named-account strategy, multi-channel campaigns, and sales alignment. Focus on identifying buying committees, accelerating pipeline, optimizing engagement through data, and managing ABM budgets and vendors.

Location: Paris, France; Germany or France preferred

Company

hirify.global is a global enterprise software company providing AI-driven solutions to organizations worldwide.

What you will do

  • Develop the regional account-based marketing strategy for Strategic, Enterprise, and nominated T100 accounts across South and Central Europe.
  • Build named-account lists, segment Tier 1 accounts, and identify buying committees and key personas.
  • Design personalized 1:1 campaigns across digital channels, executive engagement, events, direct mail, and customer advocacy.
  • Partner with enterprise sales teams on account planning, deal acceleration, and expansion campaigns.
  • Provide sales with market intelligence, account insights, engagement data, and personalized assets.
  • Measure pipeline influence, account engagement, buying committee penetration, win rates, and pipeline velocity while managing budgets and vendors.

Requirements

  • 6+ years of experience in B2B enterprise marketing.
  • 3+ years of experience executing enterprise ABM programs.
  • Experience working with Enterprise Sales teams and managing complex, multi-stakeholder buying processes.
  • Knowledge of ABM platforms, marketing automation, and CRM systems.
  • Experience in enterprise software, SaaS, or industrial technology.
  • Business-level English required; German or French preferred.

Culture & Benefits

  • Work in a global and diverse environment serving customers across all continents.
  • Collaborative matrix organization focused on innovation, sustainability, and positive impact.
  • Opportunity to work with AI-driven enterprise software and international sales and marketing teams.

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