Manager, Analytics - Global Clients

Location: London, United Kingdom

Company

hirify.global is WPP’s AI-driven media operating unit, combining media, data, partnerships, and analytics to support brand growth and personalized marketing at scale.

What you will do

• Build and apply measurement and testing plans aligned with marketing objectives.
• Develop campaign reviews, analytical insights, and recommendations to improve marketing effectiveness.
• Design experiments and implement measurement solutions, including brand and conversion lift studies.
• Build trusted relationships with client marketing, analytics, and data stakeholders, including the JLR account.
• Coordinate with data engineering teams and third-party vendors on automation, measurement solutions, contracts, and statements of work.
• Contribute to analytics project scoping, new business pitches, global rollouts, and the wider data strategy.

Requirements

• Degree in a quantitative field such as statistics, mathematics, economics, engineering, physical science, or computer science.
• Experience in analytics, measurement, data science, or a related field.
• Strong knowledge of statistics, including hypothesis testing, descriptive statistics, and distribution theory.
• Experience applying measurement to media campaigns through Meta and Google, including brand and conversion lift studies or matched market tests.
• Proficiency in SQL and R or Python, including pandas, NumPy, SciPy, and Matplotlib.
• Strong communication, presentation, problem-solving, project management, mentorship, and people management skills.

Nice to have

• Working knowledge of advanced measurement tools such as MMM, MTA, Sales Lift, and Brand Studies.
• Experience with media data, incremental measurement, direct response campaigns, and brand campaigns.
• Experience using project management tools such as Jira or Trello.

Culture & Benefits

• Access to training and professional development.
• Full access to Google Cloud Platform.
• Connection to a global community of analysts and data scientists.
• Collaborative environment focused on respect, inclusion, creativity, and shared career opportunities.
• Opportunity to work with an award-winning analytics and media team.