обновлено 8 дней назад
Associate Director, Media Data Science (Healthcare)
120 000 - 165 000$
Мэтч & Сопровод
Для мэтча с этой вакансией нужен Plus
Описание вакансии
Текст:
TL;DR
Associate Director, Media Data Science (Healthcare): Leading advanced media measurement and building statistical models for HCP and DTC healthcare campaigns with an accent on marketing mix modeling, attribution, incrementality testing, and healthcare data integration. Focus on connecting large-scale media and claims datasets, translating model outputs into executive narratives, and developing dashboards for client and stakeholder decision-making.
Location: Remote within the United States; listed hubs include New York, Philadelphia, Washington, D.C., and Chicago.
Salary: $120,000–$165,000 per year
Company
brings together advisory, medical, and marketing capabilities to improve healthcare access and patient outcomes.
What you will do
- Lead advanced measurement strategies for HCP and DTC campaigns, including marketing mix modeling, multi-touch attribution, incrementality testing, brand affinity, and lift studies.
- Build, run, and refine regression, attribution, predictive, and other statistical models to evaluate media effectiveness.
- Integrate healthcare datasets from IQVIA, Crossix, PurpleLab, Experian, Medicaid, claims, and identity-based sources.
- Analyze exposure across linear TV, Google, SEM, display, paid social, radio, and programmatic channels against business and promotional KPIs.
- Query and structure large datasets in Snowflake using a Bronze/Silver/Gold medallion architecture, and create reporting solutions in Tableau and Looker.
- Translate analytical outputs into executive-ready presentations, collaborate across strategy, engineering, and account teams, and mentor analysts.
Requirements
- 6+ years of experience in data science, advanced analytics, media measurement, or marketing analytics.
- Hands-on experience with statistical modeling, including linear regression, marketing mix modeling, attribution, incrementality, lift studies, or predictive modeling.
- Strong capability with SQL, Snowflake, Python, and/or R for large-scale data preparation and analysis.
- Experience with healthcare, pharmaceutical, life sciences, or other regulated-industry datasets and platforms.
- Strong Tableau and/or Looker skills, plus the ability to communicate complex findings to clients and senior stakeholders.
- Bachelor’s degree in data science, statistics, mathematics, computer science, economics, analytics, or a related field.
Nice to have
- Experience with SAS, SPSS, or similar statistical tools.
- Master’s degree in a relevant field.
Culture & Benefits
- Flexible remote and hybrid working arrangements, with global work-from-anywhere flexibility for two weeks each year.
- 401(k) plan with an employer match of up to 4%, immediately vested.
- Medical, dental, vision, life insurance, disability coverage, and employee assistance counseling.
- 20 vacation days, a personal well-being day, public holidays, end-of-year holidays, and seasonal Summer Friday early finishes.
- Enhanced parental and fertility policies, on-demand training, career development support, and global mobility opportunities.
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