7 дней назад
Growth Marketing Manager
Мэтч & Сопровод
Для мэтча с этой вакансией нужен Plus
Описание вакансии
Текст:
TL;DR
Growth Marketing Manager (Software): Developing revenue-generating go-to-market strategies, integrated campaigns, and lead-generation programs for payments, products, and managed marketing services with an accent on data-driven growth, customer segmentation, and cross-company collaboration. Focus on marketing automation, MQL and SQL nurturing, event and partner marketing, and identifying cross-sell and upsell opportunities.
Location: Wallingford, Oxfordshire, UK
Company
Gladstone Health and Leisure provides leisure management software and marketing services for leisure centres, sports facilities, universities, and health clubs across the UK and Ireland. It operates within Jonas Software and .
What you will do
- Develop revenue-generating go-to-market strategies for payments, products, and managed services.
- Create and manage integrated marketing campaigns from planning through performance analysis.
- Identify new business, cross-sell, and upsell opportunities using customer and market data.
- Build lead-capture, marketing automation, and nurturing workflows that support MQL and SQL generation.
- Create sales enablement materials, case studies, thought leadership content, and product messaging.
- Manage industry events, trade shows, sponsorships, partner initiatives, vendors, and post-event lead follow-up.
Requirements
- Excellent written, technical writing, and verbal communication skills.
- Ability to translate complex product information into clear customer-facing content.
- Critical-thinking, problem-solving, and data-driven decision-making skills.
- Proficiency with documentation publishing tools such as Confluence and Jira.
- Competence with Microsoft Office.
- Ability to work from Wallingford, Oxfordshire, UK.
Nice to have
- Experience with Salesforce and HubSpot.
- Background in engineering or computer science.
- Professional or creative writing experience.
- Creative design and video editing skills.
Culture & Benefits
- Regular employment with 37.5 scheduled weekly hours.
- Work across products, services, sales, technology, partners, and external vendors.
- Exposure to enterprise software serving customers across more than 30 countries.
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