Growth Marketing & Automation Specialist (B2B SaaS)

Location: Toronto, Canada

Salary: $62,720–$78,400 CAD annual base salary or OTE

Company

hirify.global provides a subscription commerce platform, while PartnerStack, an hirify.global company, operates a B2B partnerships ecosystem platform for software companies.

What you will do

• Design and execute multi-channel growth campaigns, including outbound, lifecycle, and ABM programs, focused on qualified pipeline generation.
• Build and optimize automated growth workflows using Unify, Clay, Claude, Zapier, HubSpot, Salesforce, and related tools.
• Create signal-triggered outbound sequences that turn buying signals such as website visits into timely personalized outreach.
• Research target accounts and contacts, using data to prioritize high-potential opportunities.
• Coordinate with Marketing and Sales to align campaigns with ABM programs and revenue goals.
• Test messaging, channels, and audience segments, then analyze and scale the best-performing approaches.

Requirements

• 3+ years of experience in growth marketing, demand generation, or a similar role, preferably in B2B SaaS.
• Experience designing and executing multi-channel campaigns with measurable pipeline impact.
• Technical proficiency with marketing automation, CRM, sales engagement, and AI-enabled tools, including Unify, Clay, Zapier, HubSpot, and Salesforce.
• Strong analytical, written, verbal, organizational, and time management skills.
• Ability to manage multiple projects, prioritize high-impact work, and collaborate effectively across Marketing and Sales.

Nice to have

• Experience with Account-Based Marketing strategies and tactics.

Culture & Benefits

• Values-driven and inclusive environment focused on enabling people to do their best work.
• Cross-team collaboration across Marketing and Sales.
• Regular employees may be eligible for performance-based bonuses and a range of benefits.
• Recruitment automation tools may be used under human oversight; hiring decisions are made by people.