Technical Lead - Digital Marketing Platforms

Location: Golden Valley, Minnesota, United States

Salary: $82,300–$152,800 annual base pay

Company

hirify.global develops sustainable water solutions, including residential water filtration, industrial water management, and pool products, serving customers in more than 150 countries.

What you will do

• Set technical direction and own the roadmap for the digital marketing platform ecosystem.
• Lead modernization and migration initiatives away from legacy and Adobe platforms.
• Manage and integrate websites, brand and creative tools, PIM, DAM, consent management, and marketing workflow platforms.
• Design CRM integrations and data connections to support a unified customer view across the marketing funnel.
• Establish privacy, cookie, consent, security, compliance, monitoring, and documentation standards.
• Partner with Marketing, Brand, Legal/Privacy, Security, Infrastructure, and IT teams while mentoring peers and contractors.

Requirements

• Bachelor’s degree in information technology, computer science, marketing technology, or a related field.
• 7+ years of experience delivering and integrating digital marketing or martech platforms, including technical leadership experience.
• Hands-on expertise with web content management, PIM, DAM, consent management, and marketing workflow tools.
• Strong understanding of CRM integrations, APIs, data integration frameworks, and cloud platforms.
• Experience with platform migrations, replatforming, martech modernization, vendor management, and contractor oversight.
• Working knowledge of GDPR, CCPA, analytical troubleshooting, and stakeholder communication.

Nice to have

• Experience in a hybrid or global enterprise environment.

Culture & Benefits

• Health benefits, disability benefits, life insurance, and critical illness and accident insurance.
• 401(k), employee stock purchase program, tuition reimbursement, and paid time off.
• Parental leave, caregiver leave, and wellness programs supporting work-life balance.
• Potential eligibility for an annual incentive bonus.
• Equal opportunity workplace emphasizing cross-cultural insight and diverse perspectives.