4 дня назад
Digital Marketing Manager (SEO/SEM)
90 000 - 115 000$
Мэтч & Сопровод
Для мэтча с этой вакансией нужен Plus
Описание вакансии
Текст:
TL;DR
Digital Marketing Manager (SEO/SEM): Developing and executing digital marketing strategies, websites, social media, email campaigns, and search initiatives for an insurance business with an accent on audience engagement, lead generation, and measurable growth. Focus on optimizing customer journeys, analyzing KPIs, leading social media execution, and improving search visibility and digital performance.
Location: Maple Grove, Minnesota preferred, or West Des Moines, Iowa
Salary: $90,000–$115,000 per year, with geographic adjustments where applicable.
Company
is a crop insurance provider and member of the Tokio Marine HCC group, serving American farmers, ranchers, agents, and insureds.
What you will do
- Develop and execute digital marketing strategies that increase brand awareness, audience engagement, business growth, and profitable premium.
- Manage and optimize the website, social media, email marketing, SEO, SEM, and other digital channels.
- Create and oversee digital content, campaigns, and customer journeys that improve engagement and generate leads.
- Monitor marketing performance through data, insights, and KPIs to drive continuous improvement.
- Lead digital marketing projects as a subject matter expert and collaborate with internal teams, agencies, and technology partners.
- Direct social media planning, publishing, audience engagement, and paid and organic promotional activity.
Requirements
- Bachelor’s degree in Marketing or Communications.
- At least six years of digital marketing experience managing multiple platforms and delivering measurable results.
- Excellent organizational, written, and verbal communication skills.
- Strong relationship-building and cross-functional collaboration skills.
- Experience with Canva, Adobe, HubSpot, WordPress, and Microsoft products for templated content creation.
- Experience in crop insurance, agriculture, agribusiness, agricultural financial services, or a related industry is preferred.
Culture & Benefits
- Full-time employment with comprehensive medical, vision, and dental coverage starting on the first day.
- 401(k) plan with a 6% company match, life and disability insurance, and student loan matching.
- 20 days of paid time off, floating holidays, paid holidays, volunteer time off, and paid parental leave.
- Learning and development opportunities, career advancement, and a wellness program with mental health services, fitness membership, and Headspace access.
- Purpose-driven work supporting farmers and ranchers through crop insurance.
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