Manager, Connected Commerce Content Strategy & Operations

Location: Onsite in Fort Worth, Texas, United States

Company

hirify.global develops innovative eye-care products and solutions to improve sight and quality of life.

What you will do

• Develop commerce content frameworks, standards, and best practices for brands, retailers, retail media networks, and shopper experiences.
• Build scalable content operations covering creation, review, approval, deployment, maintenance, syndication, and reuse.
• Lead content experimentation, KPI development, reporting, and translation of performance insights into scalable playbooks.
• Manage retailer, retail media, syndication, and content technology partner requirements and relationships.
• Serve as business owner for the Digital Asset Management ecosystem, including metadata, taxonomy, accessibility, and lifecycle standards.
• Partner with Brand Marketing, Sales, Creative, Regulatory, Legal, Medical, Analytics, agencies, and platform partners in a matrixed organization.

Requirements

• Bachelor’s degree or equivalent directly related experience; alternative education and experience combinations are accepted.
• At least 5 years of relevant experience.
• Fluent English reading, writing, comprehension, and communication skills.
• Experience with content strategy, content operations, commerce or digital marketing, content syndication, or digital asset management.
• Experience with DAM, PIM, syndication platforms, retailer portals, retail media environments, or content management technologies.
• Strong project management, organizational, cross-functional leadership, and data-to-recommendation skills.

Nice to have

• Experience with platforms such as Syndigo and with AI-powered content solutions or content automation.
• Experience in consumer healthcare, OTC, CPG, beauty, wellness, or other consumer-focused industries.

Culture & Benefits

• Inclusive environment focused on diverse perspectives and collaboration.
• Growth and development opportunities.
• Health, life, and retirement benefits.
• Flexible time off for exempt associates and PTO for hourly associates.