Senior Lifecycle Email & SMS Marketing Contractor (Klaviyo)

Location: Remote, U.S. Only; ideal availability Monday–Friday between 8 AM and 6 PM.

Company

hirify.global is an agency supporting ecommerce, DTC, and occasional B2B brands with lifecycle and retention marketing.

What you will do

• Own lifecycle and retention strategies from planning through execution and optimization.
• Build customer journey frameworks, campaign calendars, and lifecycle roadmaps aligned with business goals, promotions, and customer behavior.
• Configure, test, QA, and deploy email and SMS campaigns in Klaviyo, including high-volume promotional and seasonal events.
• Build and optimize Welcome, Abandonment, Post Purchase, Replenishment, Lapsed, VIP, Loyalty, and other behavioral automations.
• Develop segmentation, personalization, subscriber acquisition, dynamic content, and cross-channel messaging strategies.
• Analyze performance, run A/B and multivariate tests, prepare client-facing reports, and present recommendations.

Requirements

• 3–5+ years of hands-on experience in email, SMS, lifecycle, or retention marketing.
• Deep, hands-on Klaviyo expertise is required, including campaigns, flows, segmentation, analytics, deliverability, and integrations.
• Experience developing and managing lifecycle programs for ecommerce or DTC brands.
• Strong knowledge of customer lifecycle strategy, retention, segmentation, personalization, deliverability, compliance, and QA.
• Ability to analyze data, communicate recommendations to clients, manage multiple projects independently, and work in a fast-paced agency environment.
• Must be based in the United States; this is a remote contractor engagement.

Nice to have

• Experience with Attentive, Mailchimp, Omnisend, HubSpot, Salesforce Marketing Cloud, or other marketing automation platforms.
• Experience with subscription, loyalty, or membership programs.
• Experience with Figma or Canva, copywriting, creative direction, paid media, paid social, or direct mail.

Culture & Benefits

• Project-based freelance work with potential for ongoing engagements based on client needs and performance.
• Work across a variety of ecommerce brands and retention initiatives.
• Collaboration with strategists, creatives, account leaders, analytics, paid media, and other channel experts.
• Independent, client-facing work with an emphasis on strategic thinking, ownership, transparency, curiosity, and high-quality execution.