Market & Consumer Intelligence Specialist

Location: Hybrid role based in IBP, Shanghai, China

Company

hirify.global develops flavors, fragrances, food ingredients, and health and biosciences solutions, with a focus on sustainable innovation and consumer products.

What you will do

• Design consumer research approaches for validation, creation, and customer learning needs in collaboration with commercial and scent design teams.
• Manage statistical analysis, fieldwork logistics, research databases, and budget tracking.
• Identify consumer insights, unmet needs, and customer opportunities for fragrance solutions.
• Translate research findings into recommendations, presentations, workshops, events, and internal materials.
• Brief and negotiate with external research agencies and coordinate project execution.
• Collaborate with body care, regional, and global consumer insights teams on projects in China.

Requirements

• Bachelor’s degree or above in Marketing, Psychology, Statistics, Consumer Science, Business, Social Sciences, or a related field.
• More than 3 years of experience in consumer insights, market research, sensory science, consumer and market intelligence, or a related function.
• Strong understanding of quantitative and qualitative research methodologies.
• Experience with statistical analysis, data interpretation, and consumer research tools and platforms.
• Strong project management, presentation, communication, and stakeholder management skills.
• Fluent English and Mandarin Chinese required; role is based in Shanghai with hybrid attendance.

Nice to have

• Experience in fragrance, beauty, personal care, FMCG, or related consumer goods industries.
• Knowledge of sensory evaluation and consumer product testing methodologies.
• Experience working with regional or global cross-functional teams in a matrix environment.

Culture & Benefits

• Collaboration with creative, technical, commercial, regional, and global teams.
• Exposure to projects influencing recognized consumer brands worldwide.
• Professional growth and international collaboration opportunities.
• Inclusive workplace that values diverse perspectives and innovation.